Our world is currently going through a time of serious instability.  Today’s world is changing at a pace that we have never seen before, especially in terms of technology, which has led to uncertainty and volatility. As a result of such volatility, it is nearly impossible to foresee future events. Complexity provokes the absence of the connection between cause and effect, while ambiguity means a lack of precision and the existence of multiple meanings within a given environment. We are dealing with a world where change is ever greater, where the future is less predictable, where the options are increasing exponentially, and the way we think about these options has undoubtedly changed. It seems that only strong research can help overcome the barriers to success and survival for organizations in the VUCA world.

The ASBBMC provides an excellent opportunity for the academic and business communities to share cutting-edge research in all areas of management, business, finance, entrepreneurship, innovations, technology, multimedia, architecture and related fields.

This conference aims to bring together researchers, faculty, professionals, doctoral students to exchange and share their experiences, ideas, and research results to predict future opportunities and discuss practical challenges and their solutions.

The conference is held every year, making it an ideal platform for strategic international networking and the perfect place to present your research results, innovations and projects in various areas.


Riga is the capital of Latvia, the largest city in the Baltic States, and home to more than one third of Latvia’s population. The city is an important seaport and a major industrial, commercial, cultural and financial centre of the Baltic region. Foreign commercial trade through Riga has been on the increase in recent years and received new impetus on May 1, 2004, when Latvia became a member of the European Union. Riga was founded in 1201 and is a former Hanseatic League member. The city lies on the Gulf of Riga, at the mouth of the river Daugava. Riga’s historical centre is a UNESCO World Heritage Site noted for its Art Nouveau architecture and 19th-century wooden architecture.


Latvia, a stunning pearl of the Baltic States, is located in northeast Europe on the shores of the Baltic Sea. Since the distant past Latvia has been at the crossroads of East and West, North and South. Latvia today is a multicultural society where the traditions of all these regions have merged, creating a unique environment that could hardly be found anywhere else in the world.


A full Call for Participation document in PDF available here (click on link to open the file)

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